Age verify on beer sites?
While Ron and Al take a little break, please enjoy this guest post from BrewDad based in Coon Rapids, Minnesota.
Why do American brewers verify the age of the viewer on its websites? Is it legally necessary or does it simply serve as a good hearted attempt at covering the collective fermenters of the brewers?
When I visit a brewers site I always enter 01/01/75, old enough to know better, young enough not to care. Besides, there is absolutely no way that the site can possibly actually verify my age. And what about visitors from other countries? Would it not be insulting to be surfing from your home where you can legally consume, but be restricted from an out of country brewer?
I think its just plain silly, and an easy, annoying hoop to jump through before reaching the information about the brewery that I’m looking for. I like to link directly to the beer style that I review hoping that readers can get that information without having to enter useless numbers. I don’t see requests for an age on television ads, and would prefer not to have them on the website.
Think I’m off my rocker? Let me know.
Cheers,
BrewDad
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