One of the main reasons why smaller, independent breweries have such a difficult time is because the masses are swayed by expensive marketing guff like this. I don’t think that’s a cause for celebration, and I don’t think this advert deserves free promotion (I’m assuming you weren’t paid for this, if you were please accept my apologies).

“The rich get richer.”

Paid? No. (As if I’m even a blip on Diageo’s radar.) Just something I came across in my travels through cyberspace.

I enjoy many of the Bud/Miller/Coors commercials too, but it doesn’t mean I buy their products.

I think Guinness is a good “stepping stone” beer. I think if you can get your average swill drinker to appreciate Guinness, you can probably get them to move on to better and more interesting choices.

Guinness destroyed beer in Ireland.

Your reference to Bud, Miller and Coors suggests you’re only looking at this from the perspective of one country. That’s a frequently made mistake, in my opinion.