Mark at the Beercraft Blog is starting a campaign to correct misconceptions about the Czech Republic and its signature beer style: Pilsener.

Campaign for the misunderstood

Jeez, if I were a Czech brewmaster, it would be a real personal victory just to drag myself to work every day. Here they are, brewing some of the finest beer in the on this Earth, and a good portion of the drinking world turns up their nose at it, because it’s low-alcohol lager, and therefore must be fizzy piss. It’s something to drink on vacation, to yak back into the Danube from the parapets of the Wenceslas Bridge.