They say a picture is worth a thousand words. As much as we love craft beer around here…well, just have a look:

(click to embiggen)

“Specialty Brewers” is what they’re calling craft brewers (at least as defined by the Brewers Association). The entire craft beer market in the U.S. is smaller than sales of Natty Light.

Natty Light!

It puts things in perspective, don’t it?