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13th December 2007

Going green in the Great White North

I saw a recent item in Popular Mechanics pointing out that the large number of “beer fridges” in Canada are wasting an awful lot of energy.

Global Warming, Eh? Canada’s Beer Fridges Eat Energy, Study Says

With their average daily temperatures well below zero during the winter, it’s a wonder why Canadians even need electrical coolers for beer. Regardless, these aging iceboxes, a staple for one in three Canadian households, can consume up to five times as much energy as a modern-day refrigerator.

You can read the rest here

Bob and Doug McKenzie

“One in three”?! Wow! Now I have a beer fridge, and I suspect a large proportion of you do as well, but there’s no way the ratio even approaches that number in the States.

Still, the savings in electricity bills could buy a lot more beer…

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written by Al | posted in Beer, News | tagged , , | 1 Comment

17th July 2007

Molson Canadian - New at the office

So, the message of this commercial is that all of the Canadian stereotypes those of us “south of the border” are familiar with are false?

http://www.youtube.com/watch?v=YuIHuSddlqw

Except, of course, that they’re rabid hockey fans.

I admit that I rather like Bob & Doug McKenzie. I was a pretty big fan of SCTV, even though a good bunch of it went over my head at that age. And, of course, my favorite band is Rush, perhaps Canada’s most famous export. Next to Molson, anyway.

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written by Al | posted in Beer, Humor, Marketing | tagged , , , , | 2 Comments

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